Use case · Recurring

Every Monday, 9 am.
On autopilot.

The newsletter that ships every Monday whether you remembered or not. Recurring campaigns rebuild their audience before each send — who joined gets in, who left drops out, and you never touch it again.

1,000 free sends every month · no credit card

Need a walkthrough? Talk to sales

The play

How it works in BIP

  1. Build a segment that stays true

    Define the audience with living criteria — "engaged in the last 7 days", "tag subscriber", "opened any email this month". Relative dates keep the segment fresh without maintenance.

  2. Set the schedule once

    Pick the rhythm in the visual builder: every day, every Monday and Thursday, or the 1st of the month at 9 am. The schedule reads back in plain language before you activate it.

  3. The audience rebuilds itself

    Before each cycle, BIP recalculates the segment and sends to whoever qualifies right now. New subscribers enter automatically; the unsubscribed never hear from you again. You pay per recipient actually sent, per cycle.

Three coffee cups raised in a toast over a café table
In practice

The briefing that never skips a week

A B2B team runs "The Monday Brief" — a recurring campaign, Mondays at 9, on the segment "tag newsletter AND engaged in the last 30 days". Over the quarter the audience breathes: trial users flow in, churned accounts drop off, and nobody on the team has touched the campaign since the day it was activated.

52

Mondays a year, automatic

0

touches after setup

100%

audience rebuilt, every cycle

Questions about this play

Can’t find the answer you’re looking for? Talk to our team — a human replies.

What schedules can I set?

Daily, monthly on a specific day, or custom weekdays — Monday and Thursday at 10 am, for example. Advanced cron expressions are there when you need something unusual.

Do new contacts enter automatically?

The segment is rebuilt before every cycle. Anyone matching the criteria at send time is included — no stale lists, no manual refresh.

Can I pause during holidays?

Pause it and resume when you are ready. The schedule picks up where it left off, and the run counter shows how many cycles have gone out.

Put your digest on autopilot

Set the schedule this week and your digest ships itself from next Monday on.

1,000 free sends every month · no credit card