E-commerce

Sell more without paying for idle contacts

Turn browsers into buyers with cart recovery, post-purchase follow-ups, and segment-based promos, on email or WhatsApp. Trigger campaigns from your store and pay only when a message goes out.

  • API-triggered cart recovery
  • Segmentation by purchase behavior
  • WhatsApp promos for mobile shoppers
E-commerce in BIP

The trap

Sound familiar?

Legacy tools bill you for the whole list, even the contacts you never message.

  • You pay for a contact database that grows faster than your revenue.

  • Cart abandonment emails sit in a separate tool from your WhatsApp promos.

  • Behavior-triggered messages require expensive add-ons or custom code.

Why bip fits

Built for how you send

  • API-triggered cart recovery

    Your store hits the API when a cart is abandoned. Set a delay, reset if they return, cancel if they buy: no message, no charge.

  • Segmentation by purchase behavior

    Tag VIPs, lapsed buyers, or high-AOV customers. Build nested filters and see the match count before you send.

  • WhatsApp promos for mobile shoppers

    Run flash sales on WhatsApp with approved templates mapped to lead fields.

  • Recurring campaigns for repeat buyers

    Schedule weekly deal digests or monthly win-back campaigns. The audience rebuilds before every send.

  • Pay per send, never per contact

    Store your entire customer list for free. You pay only when a message actually goes out, never for contacts sitting idle.

  • Delivery and read tracking

    Delivered, opened, clicked, and WhatsApp read receipts land on each lead, plus up to 3 webhooks to your store on every send.

The plays

Campaigns your team can copy

P / 1

Back-in-stock ping

A customer asks about a sold-out sneaker. Tag them "waiting-neon-drop". When the restock lands, a one-time campaign goes to that tag: 84 people who asked, 84 sends, zero ad spend.

P / 2

Post-purchase follow-up

Delivery confirmed? Your store triggers a thank-you with a three-day delay: a review ask plus a coupon for the next order, timed for when the package is already in their hands.

P / 3

Weekend flash sale, engaged-only

Saturday, 9 am, absolute date. The flash sale goes only to shoppers who opened an email in the last 30 days: engaged eyes, better deliverability, no wasted sends.

Shopper carrying bags after a purchase
In practice

Abandoned cart on WhatsApp

A shopper leaves three items in the cart. Your Shopify app calls the BIP API with a 2-hour delay. If they complete checkout, the campaign cancels. If not, they get a WhatsApp reminder with their name and a 10% code: one send, one charge.

Common questions

Can’t find the answer you’re looking for? Talk to our team and a human replies.

Does BIP integrate with my store?

Any store that can make an HTTP call can trigger BIP: Shopify, WooCommerce, VTEX, or your own checkout. One endpoint triggers a campaign; another cancels it.

What if the customer buys during the delay?

Call the cancel endpoint and the pending message disappears. Canceled sends are never charged, recovery campaigns only cost you when they actually fire.

Can I message only engaged shoppers?

Yes. Event criteria filter by real behavior: opened an email, clicked a campaign, visited a page. Send the flash sale to engaged shoppers only.

What does a big, quiet list cost me?

Nothing. Storing contacts is free on BIP. An 80,000-contact base that receives one campaign a month costs exactly the sends of that campaign.

Last updated 2026-07-21

Connect your store and recover your first cart

1,000 free sends every month · no credit card