Use case · API trigger
They left the cart.
Bring them back.
Your store calls BIP the moment a cart goes cold. BIP waits the delay you set, resets the timer if the shopper comes back, and cancels the send if they buy. No message, no charge.
1,000 free sends every month · no credit card
Need a walkthrough? Talk to sales
The play
How it works in BIP
Your store fires the trigger
When a cart is abandoned, your store calls the campaign trigger endpoint with the shopper’s email or phone. First-time visitor? Send the lead as an object in the same call — BIP creates the contact and queues the message in one request.
BIP holds the timer
Set a delay — say, two hours. If the shopper comes back and keeps browsing, another call resets the countdown. Nobody gets a "you forgot something" while they’re still shopping.
Recover the sale — or cancel for free
Checkout completed? Call cancel and the pending message disappears — uncharged. Still gone after two hours? The reminder lands on email or WhatsApp with their name and a link back to the cart.
One evening, one recovered sale
Friday, 6:12 pm. A shopper leaves three items behind and your store calls BIP with a two-hour delay. At 6:40 she returns, adds a fourth item, and leaves again — the timer resets. At 8:40 the WhatsApp arrives: her name, her cart, one tap to checkout. If she had bought at 7:15, your cancel call would have erased the send — and the charge with it.
2
endpoints: trigger + cancel
$0
for canceled sends
2h
delay, reset if they return
Build it with
API
Create a lead and fire a campaign in one call.
Explorecall to create + trigger
1
for canceled sends
$0
Campaigns
One-time, recurring, and API-triggered sends.
Exploreways to send
3
webhooks per send
3
E-commerce
Recover carts and reward buyers with email and WhatsApp that fire on real store behavior.
Explorefree sends every month
1,000
per contact stored
$0
WhatsApp
Approved templates and bulk sends.
Exploremarkup over Meta rates
0%
panel for both channels
1
Questions about this play
Can’t find the answer you’re looking for? Talk to our team — a human replies.
Am I charged for canceled sends?
Only when the message actually goes out. Delayed sends that you cancel — because the customer completed the purchase — cost nothing.
Do I need to build a segment first?
No. API-triggered campaigns fire for one specific lead per call. Segments are for one-time and recurring campaigns.
Does cart recovery work on email and WhatsApp?
Either. Each campaign picks one channel — run a WhatsApp reminder, an email reminder, or both as two campaigns with different delays.
What if the shopper is not in my base yet?
Yes. Pass the lead as an object in the trigger call and BIP creates or updates the contact and fires the campaign in the same request.
Recover your first cart this week
One endpoint to trigger, one to cancel. Your first 1,000 sends every month are free.
1,000 free sends every month · no credit card