Use case · One call

First impressions,
delivered in minutes

The first message sets the tone for everything after it. Create the lead and fire the welcome in a single API call — or let a recurring campaign greet everyone who joined this week.

1,000 free sends every month · no credit card

Need a walkthrough? Talk to sales

The play

How it works in BIP

  1. Capture the signup

    A signup hits your backend and your backend hits BIP: one request with the lead as an object — name, email, phone, tags. BIP deduplicates by email or phone, so a returning contact enriches the same profile instead of creating a double.

  2. Fire the hello in the same call

    The same trigger call queues the welcome campaign. The email arrives with their name via variables, and up to three webhooks can notify your CRM or Slack in the same send.

  3. Or greet the week’s newcomers on schedule

    Prefer batches? A recurring campaign on a segment like "created in the last 7 days" greets every new face once a week — the audience rebuilds itself before each send.

Warm handshake between two people in an office
In practice

Signed up at 9:03, welcomed at 9:04

A new customer signs up at 9:03. The API call that created her lead also queues the welcome — at 9:04 it’s in her inbox, first name and all, while the webhook posts "new signup" to your team’s Slack. No sync job, no spreadsheet export, no second integration. One request did the whole reception.

1

call: lead + campaign

0

sync jobs to build

3

webhooks in the same send

Questions about this play

Can’t find the answer you’re looking for? Talk to our team — a human replies.

Can I create the lead and send the welcome in one call?

Yes. Pass the lead as an object in the campaign trigger call — BIP upserts the contact and queues the message in one request.

Will repeat signups create duplicate contacts?

No. If the email or phone already exists, BIP merges the new data into the existing profile — extra emails, tags, and fields are aggregated, never duplicated.

How do I avoid welcoming old contacts by mistake?

Use the new-leads window on the campaign: it only sends to contacts created in the last X hours, so a re-run never re-welcomes your whole base.

Greet your next signup automatically

Wire the trigger into your signup flow in an afternoon. 1,000 free sends every month.

1,000 free sends every month · no credit card