Use case · Urgency

Six hours only.
Everyone who matters knows.

A flash sale lives or dies in the first hour. Send it to people who actually open your messages, on the channel they check compulsively, at the exact minute the clock starts.

1,000 free sends every month · no credit card

Need a walkthrough? Talk to sales

The play

How it works in BIP

  1. Invite the engaged, skip the cold

    Build the segment on behavior, not hope: opened or clicked something in the last 30 days. Engaged eyes convert flash offers; cold lists burn deliverability exactly when you need it most.

  2. Set the clock, stage both channels

    Schedule the email for Saturday 9:00 with the absolute date, and the WhatsApp for 9:05 — the app people glance at while the coffee drips. Two campaigns, one moment, timezone-aware.

  3. Watch the hour unfold, then bottle it

    Watch the live dashboard as opens and clicks spike, and the top-links ranking tells you which product is carrying the sale. When the window closes, duplicate the campaign — next month’s flash is already staged.

Red sale tags and a gift box announcing 50% off
In practice

The Saturday flash that ran itself

Saturday, 9:00: the six-hour flash goes to 3,800 engaged subscribers by email. 9:05: the WhatsApp version, with the code inline, goes to the 900 opted into the channel. By 9:40 the top-links ranking shows the boots outselling everything — so the 1 pm reminder leads with boots. The whole operation: two scheduled campaigns and one duplicated reminder. Nobody woke up early to press send.

30d

engagement window

2

channels, minutes apart

9:00

sharp — nobody woke early

Questions about this play

Can’t find the answer you’re looking for? Talk to our team — a human replies.

How do I build an engaged-only segment?

Event criteria filter by real behavior — opened any email, clicked a specific campaign, visited a page — with relative dates like "in the last 30 days".

Can I hit email and WhatsApp for the same sale?

Yes. Each campaign picks one channel, so run the email and the WhatsApp as two campaigns scheduled minutes apart — same segment or a channel-specific one.

How do I rerun a sale that worked?

Duplicate it. The clone keeps the structure and template with zeroed counters — change the date and the offer, and the next flash takes minutes to stage.

Schedule your next flash sale

Stage the whole window tonight — the clock starts without you.

1,000 free sends every month · no credit card